BibTeX record journals/bpmj/LeeJ07

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@article{DBLP:journals/bpmj/LeeJ07,
  author       = {ThaeMin Lee and
                  JongKun Jun},
  title        = {Contextual perceived value?: Investigating the role of contextual
                  marketing for customer relationship management in a mobile commerce
                  context},
  journal      = {Bus. Process. Manag. J.},
  volume       = {13},
  number       = {6},
  pages        = {798--814},
  year         = {2007},
  url          = {https://doi.org/10.1108/14637150710834569},
  doi          = {10.1108/14637150710834569},
  timestamp    = {Thu, 18 Jun 2020 22:06:56 +0200},
  biburl       = {https://dblp.org/rec/journals/bpmj/LeeJ07.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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