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15th ICEC 2013: Turku, Finland - Selected Papers

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Jonna Järveläinen, Hongxiu Li, Anne-Marie Tuikka, Tiina Kuusela:
Co-created Effective, Agile, and Trusted eServices - 15th International Conference on Electronic Commerce, ICEC 2013, Turku, Finland, August 13-15, 2013. Proceedings. Lecture Notes in Business Information Processing 155, Springer 2013, ISBN 978-3-642-39807-0

Online Advertisements and Referential Systems

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Radoslaw Nielek, Dariusz Parzych, Damian Sepczuk, Adam Wierzbicki, Jakub Wysoczanski:
Forecasting Online Advertising Campaigns in the Wild. 1-14
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Carsten D. Schultz:
Ranking for the Top: A Misconception of Search Engine Advertisers. 15-25
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Jun San Kim, Jae Kyu Lee:
Measuring Supportiveness of the Internet and Mobile Platforms for Personalized Ad. 26-37

Recommender Systems and Pricing

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Yun Wan:
The Matthew Effect in Online Review Helpfulness. 38-49
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Christian Holsing, Carsten D. Schultz:
Association Rules in Web Usage Logfile Data - Empirical Insights into the Use of User-Generated Web Site Features. 50-62
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Charles A. Wood, Sourav Ray, Paul R. Messinger:
Leaving the Tier: An Examination of Asymmetry in Pricing Patterns in Online High Tech Shops. 63-73

Social Media

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Joeri Heijnen, Mark de Reuver, Harry Bouwman, Martijn Warnier, Han Horlings:
Social Media Data Relevant for Measuring Key Performance Indicators? A Content Analysis Approach. 74-84
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Xiaoyu Xu, Hongxiu Li, Jukka Heikkilä:
Understanding Individuals' Switching of eService: An Empirical Study of Social Network Games Switching Intentions in China. 85-96
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Cheng-Yang Lai, Yung-Ming Li:
A Social Referral Mechanism on e-Marketplace. 97-108

Mobile Services

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Jing Wu, Zhangxi Lin:
Mobile Credit Payment - Innovation for Leadership in E-Commerce. 109-120
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Joni Salminen, Jose Teixeira:
Fool's Gold? Developer Dilemmas in a Closed Mobile Application Market Platform. 121-132

Business Models

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Marikka Heikkilä, Jukka Heikkilä:
Collaborative Business Model Innovation Process for Networked Services. 133-147

Societal Implications

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Yuecheng Yu, Karl Reiner Lang, Shulamith Gross:
Digital Inequality on Global Online Knowledge Exchange Platforms. 148-161

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