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Rui Gu
Publications
- 2020
- [c14]Rui Gu, Meng-Xiang Li:
Investigating the Psychological Mechanism of Individuals' Health Misinformation Dissemination on Social Media. ICIS 2020 - 2019
- [j12]Yicheng Zhang, Chee Wei Phang, Rui Gu, Chenghong Zhang:
Antecedents and role of individual sociability on participation in mobile collaborative consumption. Internet Res. 29(5): 1064-1089 (2019) - [c12]Rui Gu, Yili Kevin Hong:
Addressing Health Misinformation Dissemination on Mobile Social Media. ICIS 2019 - 2018
- [j11]Rui Gu, Zhenhui Jack Jiang, Lih-Bin Oh, Kanliang Wang:
Exploring the Impact of Optimum Stimulation Level on Individual Perceptions of IT Innovations: A Trait Hierarchical Model Perspective. Data Base 49(1): 67-92 (2018) - 2016
- [j7]Rui Gu, Lih-Bin Oh, Kanliang Wang:
Multi-homing on SNSs: The role of optimum stimulation level and perceived complementarity in need gratification. Inf. Manag. 53(6): 752-766 (2016) - 2014
- [c5]Rui Gu, Zhenhui Jiang, Lih-Bin Oh, Kanliang Wang:
Exploring the Influence of optimum Stimulation Level on Individual Perceptions of IT Innovations. PACIS 2014: 255 - 2013
- [j3]Rui Gu, Lih-Bin Oh, Kanliang Wang:
Differential Impact of Web and Mobile Interactivity on E-Retailers' Performance. J. Organ. Comput. Electron. Commer. 23(4): 325-349 (2013) - 2011
- [c3]Rui Gu, Lih-Bin Oh, Kanliang Wang:
Differential Impact Of Web And Mobile Interactivity On E-Retailers' Performance. PACIS 2011: 69 - 2009
- [c2]Rui Gu, Lih-Bin Oh, Kanliang Wang:
Determinants of Customer Loyalty for Social Networking Sites. WEB 2009: 206-212
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