Pei-Yu Chen

Name: dblp XML data dump
Creator: Schloss Dagstuhl - Leibniz Center for Informatics
Published: 1993
License: https://creativecommons.org/publicdomain/zero/1.0/
Keywords: dblp, XML, computer science, scholarly publications, metadata

◀ ▶ joint publications with Wan-Ling Hsu

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Publications

2023
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Chih-Lung Hung, Jen-Her Wu, Pei-Yu Chen, Xiaoyu Xu, Wan-Ling Hsu, Li-Min Lin, Ming-Che Hsieh:
Enhancing healthcare services and brand engagement through social media marketing: Integration of Kotler's 5A framework with IDEA process. Inf. Process. Manag. 60(4): 103379 (2023)

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