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Dayang Affizzah Binti Awang Marikan

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2025
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Muhammad Farhan Jalil, Patrick Lynch, Dayang Affizzah Binti Awang Marikan, Abu Hassan Bin Md Isa:
The influential role of artificial intelligence (AI) adoption in digital value creation for small and medium enterprises (SMEs): does technological orientation mediate this relationship? AI Soc. 40(3): 1875-1896 (2025)

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