BibTeX record journals/mktsci/LiuLC17

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@article{DBLP:journals/mktsci/LiuLC17,
  author       = {Hongju Liu and
                  Qiang Liu and
                  Pradeep K. Chintagunta},
  title        = {Promotion Spillovers: Drug Detailing in Combination Therapy},
  journal      = {Mark. Sci.},
  volume       = {36},
  number       = {3},
  pages        = {382--401},
  year         = {2017},
  url          = {https://doi.org/10.1287/mksc.2016.1014},
  doi          = {10.1287/MKSC.2016.1014},
  timestamp    = {Thu, 14 May 2020 22:25:58 +0200},
  biburl       = {https://dblp.org/rec/journals/mktsci/LiuLC17.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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