"Introducing Analytics Talent in the Equation on Business Value of Social ..."

Ana Castillo López et al. (2017)

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type: Conference or Workshop Paper

metadata version: 2023-06-09

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Ana Castillo López, Jose Benitez-Amado, Francisco Javier Lloréns Montes, Jessica Braojos:
Introducing Analytics Talent in the Equation on Business Value of Social Media Capability: An Empirical Investigation. AMCIS 2017

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