"Attribution IQ: Scalable Game Theoretic Attribution in Web Analytics."

Ritwik Sinha, Ivan Andrus, Trevor Paulsen (2020)

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DOI: 10.1145/3340531.3417437

access: closed

type: Conference or Workshop Paper

metadata version: 2021-10-14

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Ritwik Sinha, Ivan Andrus, Trevor Paulsen:
Attribution IQ: Scalable Game Theoretic Attribution in Web Analytics. CIKM 2020: 3461-3464

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