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"Relational Selling Strategy on SMEs Marketing Performance: Role of Market ..."
Hendar, Ken Sudarti, Intan Masfufah (2019)
- Hendar, Ken Sudarti, Intan Masfufah:
Relational Selling Strategy on SMEs Marketing Performance: Role of Market Knowledge and Brand Management Capabilities. CISIS 2019: 925-933
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