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"eTcoMM - eTourism Communication Maturity Model. A Framework to evaluate ..."

Elena Marchiori, Giulia Pavese, Lorenzo Cantoni (2012)

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DOI: 10.1007/978-3-7091-1142-0_19

access: closed

type: Conference or Workshop Paper

metadata version: 2019-02-09

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Elena Marchiori, Giulia Pavese, Lorenzo Cantoni:
eTcoMM - eTourism Communication Maturity Model. A Framework to evaluate the Maturity of a DMO when it comes to the Online Communication Management: The Case of Canton Ticino and Lombardy. ENTER 2012: 215-226

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