"Guiding the Herd: The Effect of Reference Groups in Crowdfunding Decision ..."

Yu Lei, Ali Alper Yayla, Surinder Singh Kahai (2017)

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DOI: —

access: open

type: Conference or Workshop Paper

metadata version: 2022-05-04

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Yu Lei, Ali Alper Yayla, Surinder Singh Kahai:
Guiding the Herd: The Effect of Reference Groups in Crowdfunding Decision Making. HICSS 2017: 1-10

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