"Engagement, Search Goals and Conversion - The Different M-Commerce Path to ..."

Anat Goldstein, Orit Raphaeli, Shachar Reichman (2016)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2016-11-22

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Anat Goldstein, Orit Raphaeli, Shachar Reichman:
Engagement, Search Goals and Conversion - The Different M-Commerce Path to Conversion. ICIS 2016

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