BibTeX record conf/sigir/RadlinskiBCGJR08

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@inproceedings{DBLP:conf/sigir/RadlinskiBCGJR08,
  author    = {Filip Radlinski and
               Andrei Z. Broder and
               Peter Ciccolo and
               Evgeniy Gabrilovich and
               Vanja Josifovski and
               Lance Riedel},
  editor    = {Sung{-}Hyon Myaeng and
               Douglas W. Oard and
               Fabrizio Sebastiani and
               Tat{-}Seng Chua and
               Mun{-}Kew Leong},
  title     = {Optimizing relevance and revenue in ad search: a query substitution
               approach},
  booktitle = {Proceedings of the 31st Annual International {ACM} {SIGIR} Conference
               on Research and Development in Information Retrieval, {SIGIR} 2008,
               Singapore, July 20-24, 2008},
  pages     = {403--410},
  publisher = {{ACM}},
  year      = {2008},
  url       = {https://doi.org/10.1145/1390334.1390404},
  doi       = {10.1145/1390334.1390404},
  timestamp = {Sun, 25 Oct 2020 23:03:58 +0100},
  biburl    = {https://dblp.org/rec/conf/sigir/RadlinskiBCGJR08.bib},
  bibsource = {dblp computer science bibliography, https://dblp.org}
}
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