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"Utilitarian and Hedonic Motivations for Live Streaming Shopping."

Jie Cai et al. (2018)

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DOI: 10.1145/3210825.3210837

access: closed

type: Conference or Workshop Paper

metadata version: 2019-10-19

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  dblp key:
  - conf/tvx/CaiWMS18
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  - https://dblp.org/rec/conf/tvx/CaiWMS18
Jie Cai, Donghee Yvette Wohn, Ankit Mittal, Dhanush Sureshbabu:
Utilitarian and Hedonic Motivations for Live Streaming Shopping. TVX 2018: 81-88

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