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"Social Media Brand Engagement as a Proxy for E-Commerce Activities: A Case ..."
Weiqiang Lin et al. (2018)
- Weiqiang Lin, Pedro Saleiro
, Natasa Milic-Frayling, Eugene Ch'ng
:
Social Media Brand Engagement as a Proxy for E-Commerce Activities: A Case Study of Sina Weibo and JD. WI 2018: 375-382
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