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"Measuring Online Advertising Viewability and Analyzing its Variability ..."

Marta Expósito-Ventura, José A. Ruipérez Valiente, Jordi Forné (2020)

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DOI: 10.1145/3405962.3405965

access: closed

type: Conference or Workshop Paper

metadata version: 2022-01-03

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  - conf/wims/Exposito-Ventura20
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  - https://dblp.org/rec/conf/wims/Exposito-Ventura20
Marta Expósito-Ventura, José A. Ruipérez Valiente, Jordi Forné:
Measuring Online Advertising Viewability and Analyzing its Variability Across Different Dimensions. WIMS 2020: 117-122

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