"Understanding Consumer's Online impulse Buying Behavior in Social Commerce."

Samah Gobara et al. (2019)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2020-06-10

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Samah Gobara, Rose Alinda Alias, Omayma Husain, Naomie Salim:
Understanding Consumer's Online impulse Buying Behavior in Social Commerce. PACIS 2019: 102

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