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"The Effect of the Internet Use on Customer Relations and Targeting ..."

Riyad Eid, Yasser El-Kassrawy (2012)

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DOI: 10.4018/IJOM.2012070103

access: closed

type: Journal Article

metadata version: 2020-09-17

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Riyad Eid, Yasser El-Kassrawy:
The Effect of the Internet Use on Customer Relations and Targeting Activities: An Empirical Study of UK Companies. Int. J. Online Mark. 2(3): 39-51 (2012)

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