"What Makes a Helpful Online Review? A Study of Customer Reviews on Amazon.com."

Susan M. Mudambi, David Schuff (2010)

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type: Journal Article

metadata version: 2020-05-15

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Susan M. Mudambi, David Schuff:
What Makes a Helpful Online Review? A Study of Customer Reviews on Amazon.com. MIS Q. 34(1): 185-200 (2010)

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