"Do direct and indirect network externalities matter? Unpacking the causal ..."

Hua Pang (2024)

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DOI: 10.1108/AJIM-09-2022-0398

access: closed

type: Journal Article

metadata version: 2024-05-04

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Hua Pang:
Do direct and indirect network externalities matter? Unpacking the causal antecedents of perceived gratifications and user loyalty toward mobile social media. Aslib J. Inf. Manag. 76(3): 399-415 (2024)

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