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"eWOM source credibility, perceived risk and food product customer's ..."

Safdar Hussain et al. (2017)

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DOI: 10.1016/J.CHB.2016.09.034

access: closed

type: Journal Article

metadata version: 2022-10-02

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  - https://dblp.org/rec/journals/chb/HussainAJRJ17
Safdar Hussain, Wasim Ahmed, Rana Muhammad Sohail Jafar, Ambar Rabnawaz, Yang Jianzhou:
eWOM source credibility, perceived risk and food product customer's information adoption. Comput. Hum. Behav. 66: 96-102 (2017)

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