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"When does it pay off to integrate sustainability in the business model? - ..."
Henner Gimpel et al. (2020)
- Henner Gimpel, Valerie Graf-Drasch, Alexander Kammerer, Maximilian Keller, Xinyi Zheng:
When does it pay off to integrate sustainability in the business model? - A game-theoretic analysis. Electron. Mark. 30(4): 699-716 (2020)
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