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"A Picture is Worth a Thousand Words: Source Credibility Theory Applied to ..."

Paul Benjamin Lowry, David W. Wilson, William L. Haig (2014)

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DOI: 10.1080/10447318.2013.839899

access: closed

type: Journal Article

metadata version: 2020-06-18

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  - journals/ijhci/LowryWH14
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  - https://dblp.org/rec/journals/ijhci/LowryWH14
Paul Benjamin Lowry, David W. Wilson, William L. Haig:
A Picture is Worth a Thousand Words: Source Credibility Theory Applied to Logo and Website Design for Heightened Credibility and Consumer Trust. Int. J. Hum. Comput. Interact. 30(1): 63-93 (2014)

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