""Digital Natives" Redemption Intention of M-Coupons: A PLS-SEM Approach - ..."

Wenyan Huang, Leong-Mow Gooi (2022)

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DOI: 10.4018/IJIDE.292493

access: closed

type: Journal Article

metadata version: 2022-05-03

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Wenyan Huang, Leong-Mow Gooi:
"Digital Natives" Redemption Intention of M-Coupons: A PLS-SEM Approach - Evidence From China. Int. J. Innov. Digit. Econ. 13(1): 1-18 (2022)

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