"Do your social media lead you to make social deal purchases? ..."

Namil Kim, Wonjoon Kim (2018)

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DOI: 10.1016/J.IJINFOMGT.2017.10.006

access: closed

type: Journal Article

metadata version: 2020-02-21

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Namil Kim, Wonjoon Kim:
Do your social media lead you to make social deal purchases? Consumer-generated social referrals for sales via social commerce. Int. J. Inf. Manag. 39: 38-48 (2018)

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