"Impact of Retailer Generated Online Content on the Perceived Helpfulness ..."

Anupama Dash, Nazrul I. Shaikh (2018)

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DOI: 10.4018/IJISSC.2018040105

access: closed

type: Journal Article

metadata version: 2020-08-06

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Anupama Dash, Nazrul I. Shaikh:
Impact of Retailer Generated Online Content on the Perceived Helpfulness of Product Reviews. Int. J. Inf. Syst. Soc. Chang. 9(2): 61-77 (2018)

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