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"Is an anthropomorphic app icon more attractive than a non-anthropomorphic ..."

Yaqin Cao et al. (2022)

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DOI: 10.1504/IJMC.2022.123789

access: closed

type: Journal Article

metadata version: 2024-02-12

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Yaqin Cao, Robert W. Proctor, Yi Ding, Vincent G. Duffy, Yun Zhang, Xuefeng Zhang:
Is an anthropomorphic app icon more attractive than a non-anthropomorphic one? A case study using multimodal measurement. Int. J. Mob. Commun. 20(4): 419-439 (2022)

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