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"Does Personality Influence the Frequency of Online Purchase Behavior?"

Abu H. Ayob, Siti Daleela Mohd Wahid, Nor Asiah Omar (2022)

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DOI: 10.4018/IJOM.299398

access: open

type: Journal Article

metadata version: 2022-10-24

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  dblp key:
  - journals/ijom/AyobWO22
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  - https://dblp.org/rec/journals/ijom/AyobWO22
Abu H. Ayob, Siti Daleela Mohd Wahid, Nor Asiah Omar:
Does Personality Influence the Frequency of Online Purchase Behavior? Int. J. Online Mark. 12(1): 1-15 (2022)

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