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"Service Excellence in Marketing for Firms: Strategies and Initiatives."

Pratap Chandra Mandal (2022)

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DOI: 10.4018/IJSSMET.290331

access: open

type: Journal Article

metadata version: 2023-05-13

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  dblp key:
  - journals/ijssmet/Mandal22
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  - https://dblp.org/rec/journals/ijssmet/Mandal22
Pratap Chandra Mandal:
Service Excellence in Marketing for Firms: Strategies and Initiatives. Int. J. Serv. Sci. Manag. Eng. Technol. 13(2): 1-22 (2022)

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