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"The impacts of point rewarding and exchanging on users' loyalty toward ..."

Lin Zhang et al. (2022)

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DOI: 10.1108/INTR-06-2021-0414

access: closed

type: Journal Article

metadata version: 2022-12-25

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Lin Zhang, Yanqing Wang, Muhammad Adeel Anjum, Jingjing Mu:
The impacts of point rewarding and exchanging on users' loyalty toward mobile payment applications: a dual channeling perspective. Internet Res. 32(6): 1832-1861 (2022)

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