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"Informational, transactional, and navigational need of information: ..."

Carsten D. Schultz (2020)

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DOI: 10.1007/S10791-019-09368-7

access: closed

type: Journal Article

metadata version: 2020-04-09

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Carsten D. Schultz:
Informational, transactional, and navigational need of information: relevance of search intention in search engine advertising. Inf. Retr. J. 23(2): 117-135 (2020)

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