"Measuring Product Type and Purchase Uncertainty with Online Product ..."

Peiyu Chen et al. (2021)

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DOI: 10.1287/ISRE.2021.1041

access: closed

type: Journal Article

metadata version: 2022-01-21

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Peiyu Chen, Lorin M. Hitt, Yili Hong, Shinyi Wu:
Measuring Product Type and Purchase Uncertainty with Online Product Ratings: A Theoretical Model and Empirical Application. Inf. Syst. Res. 32(4): 1470-1489 (2021)

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