"Understanding social media business value, a prerequisite for social media ..."

Tadhg Nagle, Andrew Pope (2013)

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DOI: 10.1080/12460125.2014.846543

access: closed

type: Journal Article

metadata version: 2020-04-02

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Tadhg Nagle, Andrew Pope:
Understanding social media business value, a prerequisite for social media selection. J. Decis. Syst. 22(4): 283-297 (2013)

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