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"Linking social media marketing activities with brand love: The mediating ..."

Raed Salah Algharabat (2017)

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DOI: 10.1108/K-04-2017-0130

access: closed

type: Journal Article

metadata version: 2018-11-02

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  dblp key:
  - journals/kybernetes/Algharabat17
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  - https://dblp.org/rec/journals/kybernetes/Algharabat17
Raed Salah Algharabat:
Linking social media marketing activities with brand love: The mediating role of self-expressive brands. Kybernetes 46(10): 1801-1819 (2017)

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