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"A Data Set of Brands and Their Characteristics."

Mitchell J. Lovett, Renana Peres, Ron Shachar (2014)

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DOI: 10.1287/MKSC.2014.0861

access: closed

type: Journal Article

metadata version: 2020-05-14

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  - https://dblp.org/rec/journals/mktsci/LovettPS14
Mitchell J. Lovett, Renana Peres, Ron Shachar:
A Data Set of Brands and Their Characteristics. Mark. Sci. 33(4): 609-617 (2014)

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