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"Social CEOs: The effects of CEOs' communication styles and parasocial ..."

Wan-Hsiu Sunny Tsai, Rita Linjuan Men (2017)

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DOI: 10.1177/1461444816643922

access: closed

type: Journal Article

metadata version: 2020-09-17

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Wan-Hsiu Sunny Tsai, Rita Linjuan Men:
Social CEOs: The effects of CEOs' communication styles and parasocial interaction on social networking sites. New Media Soc. 19(11): 1848-1867 (2017)

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