"Optimal Pricing and Launching Strategy for Quality-Differentiated Products ..."

Yang Wang, Zhenzhong Guan, Lin Feng (2025)

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DOI: 10.1109/TEM.2025.3562634

access: closed

type: Journal Article

metadata version: 2025-08-05

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Yang Wang, Zhenzhong Guan, Lin Feng:
Optimal Pricing and Launching Strategy for Quality-Differentiated Products in the Presence of Online Reviews. IEEE Trans. Engineering Management 72: 1909-1923 (2025)

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