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"Who Should Provide the Demand-Enhancing Service? Retailer Strategies on ..."

Junjin Wang et al. (2024)

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DOI: 10.1109/TEM.2022.3186887

access: closed

type: Journal Article

metadata version: 2024-01-26

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Junjin Wang, Jiaguo Liu, Tsan-Ming Choi, Xiaohang Yue:
Who Should Provide the Demand-Enhancing Service? Retailer Strategies on Service Provision in Competitive Channels. IEEE Trans. Engineering Management 71: 2896-2910 (2024)

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