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@article{DBLP:journals/mktsci/AmaldossBP08, author = {Wilfred Amaldoss and James R. Bettman and John W. Payne}, title = {Findings - Biased but Efficient: An Investigation of Coordination Facilitated by Asymmetric Dominance}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {903--921}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0352}, doi = {10.1287/MKSC.1070.0352}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/AmaldossBP08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/AmaldossJ08, author = {Wilfred Amaldoss and Sanjay Jain}, title = {Research Note - Trading Up: {A} Strategic Analysis of Reference Group Effects}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {932--942}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0350}, doi = {10.1287/MKSC.1070.0350}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/AmaldossJ08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/AmirAC08, author = {On Amir and Dan Ariely and Ziv Carmon}, title = {The Dissociation Between Monetary Assessment and Predicted Utility}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1055--1064}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0364}, doi = {10.1287/MKSC.1080.0364}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/AmirAC08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Anderson08, author = {Erin Anderson}, title = {The Salesperson as Outside Agent or Employee: {A} Transaction Cost Analysis}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {70--84}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0333}, doi = {10.1287/MKSC.1070.0333}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Anderson08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/AndersonS08, author = {Eric T. Anderson and Duncan Simester}, title = {Research Note - Does Demand Fall When Customers Perceive That Prices Are Unfair? The Case of Premium Pricing for Large Sizes}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {492--500}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0323}, doi = {10.1287/MKSC.1070.0323}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/AndersonS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/AribargA08, author = {Anocha Aribarg and Neeraj Arora}, title = {Research Note - Interbrand Variant Overlap: Impact on Brand Preference and Portfolio Profit}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {474--491}, year = {2008}, url = {https://doi.org/10.1287/mksc.1060.0262}, doi = {10.1287/MKSC.1060.0262}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/AribargA08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/AtamanMH08, author = {Mehmet Berk Ataman and Carl F. Mela and Harald J. van Heerde}, title = {Building Brands}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1036--1054}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0358}, doi = {10.1287/MKSC.1080.0358}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/AtamanMH08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/BertiniW08, author = {Marco Bertini and Luc Wathieu}, title = {Research Note - Attention Arousal Through Price Partitioning}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {236--246}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0295}, doi = {10.1287/MKSC.1070.0295}, timestamp = {Fri, 02 Jun 2023 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/BertiniW08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/BouldingC08, author = {William Boulding and Markus Christen}, title = {Disentangling Pioneering Cost Advantages and Disadvantages}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {699--716}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0324}, doi = {10.1287/MKSC.1070.0324}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/BouldingC08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Bradlow08, author = {Eric T. Bradlow}, title = {Editorial - Enticing and Publishing the Home Run Paper}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {4--6}, year = {2008}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Bradlow08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Bradlow08a, author = {Eric T. Bradlow}, title = {Editorial - The Scientific Process at Its Best}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {323}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0387}, doi = {10.1287/MKSC.1080.0387}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Bradlow08a.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Bradlow08b, author = {Eric T. Bradlow}, title = {Editorial - Maximizing Impact via Database Submissions}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {541}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0453}, doi = {10.1287/MKSC.1080.0453}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Bradlow08b.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/BronnenbergKM08, author = {Bart J. Bronnenberg and Michael W. Kruger and Carl F. Mela}, title = {Database Paper - The {IRI} Marketing Data Set}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {745--748}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0450}, doi = {10.1287/MKSC.1080.0450}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/BronnenbergKM08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Bruce08, author = {Norris I. Bruce}, title = {Pooling and Dynamic Forgetting Effects in Multitheme Advertising: Tracking the Advertising Sales Relationship with Particle Filters}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {659--673}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0317}, doi = {10.1287/MKSC.1070.0317}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Bruce08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/BrunoV08, author = {Hern{\'{a}}n A. Bruno and Naufel J. Vilcassim}, title = {Research Note - Structural Demand Estimation with Varying Product Availability}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1126--1131}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0366}, doi = {10.1287/MKSC.1080.0366}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/BrunoV08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/BruynLHL08, author = {Arnaud De Bruyn and John C. Liechty and Eelko K. R. E. Huizingh and Gary L. Lilien}, title = {Offering Online Recommendations with Minimum Customer Input Through Conjoint-Based Decision Aids}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {443--460}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0306}, doi = {10.1287/MKSC.1070.0306}, timestamp = {Mon, 26 Oct 2020 00:00:00 +0100}, biburl = {https://dblp.org/rec/journals/mktsci/BruynLHL08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/CachonTX08, author = {G{\'{e}}rard P. Cachon and Christian Terwiesch and Yi Xu}, title = {On the Effects of Consumer Search and Firm Entry in a Multiproduct Competitive Market}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {461--473}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0304}, doi = {10.1287/MKSC.1070.0304}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/CachonTX08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ChandrasekaranT08, author = {Deepa Chandrasekaran and Gerard J. Tellis}, title = {Global Takeoff of New Products: Culture, Wealth, or Vanishing Differences?}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {844--860}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0329}, doi = {10.1287/MKSC.1070.0329}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ChandrasekaranT08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ChenJN08, author = {Xinlei (Jack) Chen and George John and Om Narasimhan}, title = {Assessing the Consequences of a Channel Switch}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {398--416}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0311}, doi = {10.1287/MKSC.1070.0311}, timestamp = {Sun, 02 Oct 2022 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ChenJN08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ChienC08, author = {Hung{-}Ken Chien and C. Y. Cyrus Chu}, title = {Sale or Lease? Durable-Goods Monopoly with Network Effects}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1012--1019}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0356}, doi = {10.1287/MKSC.1070.0356}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ChienC08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ChuCC08, author = {Junhong Chu and Pradeep Chintagunta and Javier Cebollada}, title = {Research Note - {A} Comparison of Within-Household Price Sensitivity Across Online and Offline Channels}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {283--299}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0288}, doi = {10.1287/MKSC.1070.0288}, timestamp = {Tue, 21 Mar 2023 00:00:00 +0100}, biburl = {https://dblp.org/rec/journals/mktsci/ChuCC08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/CuiRZ08, author = {Tony Haitao Cui and Jagmohan S. Raju and Z. John Zhang}, title = {A Price Discrimination Model of Trade Promotions}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {779--795}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0314}, doi = {10.1287/MKSC.1070.0314}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/CuiRZ08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/DubeG08, author = {Jean{-}Pierre Dub{\'{e}} and Sachin Gupta}, title = {Cross-Brand Pass-Through in Supermarket Pricing}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {324--333}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0373}, doi = {10.1287/MKSC.1080.0373}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/DubeG08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/DubeHRV08, author = {Jean{-}Pierre Dub{\'{e}} and G{\"{u}}nter J. Hitsch and Peter E. Rossi and Maria Ana Vitorino}, title = {Category Pricing with State-Dependent Utility}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {417--429}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0305}, doi = {10.1287/MKSC.1070.0305}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/DubeHRV08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/EllicksonM08, author = {Paul B. Ellickson and Sanjog Misra}, title = {Supermarket Pricing Strategies}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {811--828}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0398}, doi = {10.1287/MKSC.1080.0398}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/EllicksonM08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ErdemKS08, author = {T{\"{u}}lin Erdem and Michael P. Keane and Baohong Sun}, title = {A Dynamic Model of Brand Choice When Price and Advertising Signal Product Quality}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1111--1125}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0362}, doi = {10.1287/MKSC.1080.0362}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ErdemKS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/FayX08, author = {Scott A. Fay and Jinhong Xie}, title = {Probabilistic Goods: {A} Creative Way of Selling Products and Services}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {674--690}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0318}, doi = {10.1287/MKSC.1070.0318}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/FayX08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Feng08, author = {Juan Feng}, title = {Research Note - Optimal Mechanism for Selling a Set of Commonly Ranked Objects}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {501--512}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0290}, doi = {10.1287/MKSC.1070.0290}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Feng08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/FreimerH08, author = {Marshall L. Freimer and Dan Horsky}, title = {Try It, You Will Like It - Does Consumer Learning Lead to Competitive Price Promotions?}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {796--810}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0368}, doi = {10.1287/MKSC.1080.0368}, timestamp = {Fri, 19 Nov 2021 00:00:00 +0100}, biburl = {https://dblp.org/rec/journals/mktsci/FreimerH08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Gal-OrGD08, author = {Esther Gal{-}Or and Tansev Geylani and Anthony J. Dukes}, title = {Information Sharing in a Channel with Partially Informed Retailers}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {642--658}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0316}, doi = {10.1287/MKSC.1070.0316}, timestamp = {Sat, 30 Sep 2023 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Gal-OrGD08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/GeylaniIH08, author = {Tansev Geylani and J. Jeffrey Inman and Frenkel ter Hofstede}, title = {Image Reinforcement or Impairment: The Effects of Co-Branding on Attribute Uncertainty}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {730--744}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0326}, doi = {10.1287/MKSC.1070.0326}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/GeylaniIH08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/GilbrideLB08, author = {Timothy J. Gilbride and Peter J. Lenk and Jeff D. Brazell}, title = {Market Share Constraints and the Loss Function in Choice-Based Conjoint Analysis}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {995--1011}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0369}, doi = {10.1287/MKSC.1080.0369}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/GilbrideLB08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/GrewalCD08, author = {Rajdeep Grewal and Murali Chandrashekaran and F. Robert Dwyer}, title = {Navigating Local Environments with Global Strategies: {A} Contingency Model of Multinational Subsidiary Performance}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {886--902}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0353}, doi = {10.1287/MKSC.1070.0353}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/GrewalCD08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/GuadagniL08, author = {Peter M. Guadagni and John D. C. Little}, title = {Commentary - {A} Logit Model of Brand Choice Calibrated on Scanner Data: {A} 25th Anniversary Perspective}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {26--28}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0345}, doi = {10.1287/MKSC.1070.0345}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/GuadagniL08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/GuadagniL08a, author = {Peter M. Guadagni and John D. C. Little}, title = {A Logit Model of Brand Choice Calibrated on Scanner Data}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {29--48}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0331}, doi = {10.1287/MKSC.1070.0331}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/GuadagniL08a.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Gupta08, author = {Sudheer Gupta}, title = {Research Note - Channel Structure with Knowledge Spillovers}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {247--261}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0285}, doi = {10.1287/MKSC.1070.0285}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Gupta08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/HauserS08, author = {John R. Hauser and Steven M. Shugan}, title = {Commentary - Defensive Marketing Strategies}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {85--87}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0341}, doi = {10.1287/MKSC.1070.0341}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/HauserS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/HauserS08a, author = {John R. Hauser and Steven M. Shugan}, title = {Defensive Marketing Strategies}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {88--110}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0334}, doi = {10.1287/MKSC.1070.0334}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/HauserS08a.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/HeMV08, author = {Chuan He and Johan Marklund and Thomas Vossen}, title = {Research Note - Vertical Information Sharing in a Volatile Market}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {513--530}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0312}, doi = {10.1287/MKSC.1070.0312}, timestamp = {Mon, 26 Jun 2023 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/HeMV08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/HuiEG08, author = {Sam K. Hui and Jehoshua Eliashberg and Edward I. George}, title = {Modeling {DVD} Preorder and Sales: An Optimal Stopping Approach}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1097--1110}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0370}, doi = {10.1287/MKSC.1080.0370}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/HuiEG08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Jain08, author = {Sanjay Jain}, title = {Digital Piracy: {A} Competitive Analysis}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {610--626}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0313}, doi = {10.1287/MKSC.1070.0313}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Jain08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/JapN08, author = {Sandy D. Jap and Prasad A. Naik}, title = {BidAnalyzer: {A} Method for Estimation and Selection of Dynamic Bidding Models}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {949--960}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0363}, doi = {10.1287/MKSC.1080.0363}, timestamp = {Sat, 30 Sep 2023 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/JapN08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/JeulandS08, author = {Abel P. Jeuland and Steven M. Shugan}, title = {Commentary - Managing Channel Profits}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {49--51}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0342}, doi = {10.1287/MKSC.1070.0342}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/JeulandS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/JeulandS08a, author = {Abel P. Jeuland and Steven M. Shugan}, title = {Managing Channel Profits}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {52--69}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0332}, doi = {10.1287/MKSC.1070.0332}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/JeulandS08a.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/KalraL08, author = {Ajay Kalra and Shibo Li}, title = {Signaling Quality Through Specialization}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {168--184}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0300}, doi = {10.1287/MKSC.1070.0300}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/KalraL08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/KatonaS08, author = {Zsolt Katona and Miklos Sarvary}, title = {Network Formation and the Structure of the Commercial World Wide Web}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {764--778}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0349}, doi = {10.1287/MKSC.1070.0349}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/KatonaS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/KeininghamACA08, author = {Timothy L. Keiningham and Lerzan Aksoy and Bruce Cooil and Tor Wallin Andreassen}, title = {Invited Commentary - Net Promoter, Recommendations, and Business Performance: {A} Clarification on Morgan and Rego}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {531--532}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0292}, doi = {10.1287/MKSC.1070.0292}, timestamp = {Mon, 26 Oct 2020 00:00:00 +0100}, biburl = {https://dblp.org/rec/journals/mktsci/KeininghamACA08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/KrishnaU08, author = {Aradhna Krishna and M. Utku {\"{U}}nver}, title = {Research Note - Improving the Efficiency of Course Bidding at Business Schools: Field and Laboratory Studies}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {262--282}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0297}, doi = {10.1287/MKSC.1070.0297}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/KrishnaU08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/KumarVBB08, author = {V. Kumar and Rajkumar Venkatesan and Tim Bohling and Denise Beckmann}, title = {Practice Prize Report - The Power of {CLV:} Managing Customer Lifetime Value at {IBM}}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {585--599}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0319}, doi = {10.1287/MKSC.1070.0319}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/KumarVBB08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/LansPW08, author = {Ralf van der Lans and Rik Pieters and Michel Wedel}, title = {Research Note - Competitive Brand Salience}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {922--931}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0327}, doi = {10.1287/MKSC.1070.0327}, timestamp = {Sun, 02 Oct 2022 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/LansPW08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ManchandaXY08, author = {Puneet Manchanda and Ying Xie and Nara Youn}, title = {The Role of Targeted Communication and Contagion in Product Adoption}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {961--976}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0354}, doi = {10.1287/MKSC.1070.0354}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ManchandaXY08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/MarkovitchG08, author = {Dmitri G. Markovitch and Peter N. Golder}, title = {Findings - Using Stock Prices to Predict Market Events: Evidence on Sales Takeoff and Long-Term Firm Survival}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {717--729}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0325}, doi = {10.1287/MKSC.1070.0325}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/MarkovitchG08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/MaxhamNL08, author = {James G. Maxham III and Richard G. Netemeyer and Donald R. Lichtenstein}, title = {The Retail Value Chain: Linking Employee Perceptions to Employee Performance, Customer Evaluations, and Store Performance}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {147--167}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0282}, doi = {10.1287/MKSC.1070.0282}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/MaxhamNL08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/McGuireS08, author = {Timothy W. McGuire and Richard Staelin}, title = {An Industry Equilibrium Analysis of Downstream Vertical Integration}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {115--130}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0335}, doi = {10.1287/MKSC.1070.0335}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/McGuireS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/MehtaCN08, author = {Nitin Mehta and Xinlei (Jack) Chen and Om Narasimhan}, title = {Informing, Transforming, and Persuading: Disentangling the Multiple Effects of Advertising on Brand Choice Decisions}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {334--355}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0310}, doi = {10.1287/MKSC.1070.0310}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/MehtaCN08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/MeyerZH08, author = {Robert J. Meyer and Shenghui Zhao and Jin K. Han}, title = {Biases in Valuation vs. Usage of Innovative Product Features}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1083--1096}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0367}, doi = {10.1287/MKSC.1080.0367}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/MeyerZH08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/MittalFM08, author = {Vikas Mittal and Lawrence Feick and Feisal Murshed}, title = {Publish and Prosper: The Financial Impact of Publishing by Marketing Faculty}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {430--442}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0361}, doi = {10.1287/MKSC.1080.0361}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/MittalFM08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/MorganR08, author = {Neil A. Morgan and Lopo L. Rego}, title = {Rejoinder - Can Behavioral {WOM} Measures Provide Insight into the Net Promoter\({}^{\mbox{(c)}}\) Concept of Customer Loyalty?}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {533--534}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0375}, doi = {10.1287/MKSC.1080.0375}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/MorganR08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/NatterMWT08, author = {Martin Natter and Andreas Mild and Udo Wagner and Alfred Taudes}, title = {Practice Prize Report - Planning New Tariffs at tele.ring: The Application and Impact of an Integrated Segmentation, Targeting, and Positioning Tool}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {600--609}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0307}, doi = {10.1287/MKSC.1070.0307}, timestamp = {Thu, 14 Oct 2021 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/NatterMWT08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/NetzerLS08, author = {Oded Netzer and James M. Lattin and V. Srinivasan}, title = {A Hidden Markov Model of Customer Relationship Dynamics}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {185--204}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0294}, doi = {10.1287/MKSC.1070.0294}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/NetzerLS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/NieropFF08, author = {Erjen van Nierop and Dennis Fok and Philip Hans Franses}, title = {Interaction Between Shelf Layout and Marketing Effectiveness and Its Impact on Optimizing Shelf Arrangements}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1065--1082}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0365}, doi = {10.1287/MKSC.1080.0365}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/NieropFF08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/NirajPS08, author = {Rakesh Niraj and Vineet Padmanabhan and P. B. Seetharaman}, title = {Research Note - {A} Cross-Category Model of Households' Incidence and Quantity Decisions}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {225--235}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0299}, doi = {10.1287/MKSC.1070.0299}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/NirajPS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ParkM08, author = {Joo Heon Park and Douglas L. MacLachlan}, title = {Estimating Willingness to Pay with Exaggeration Bias-Corrected Contingent Valuation Method}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {691--698}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0321}, doi = {10.1287/MKSC.1070.0321}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ParkM08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Pasternack08, author = {Barry Alan Pasternack}, title = {Commentary - Optimal Pricing and Return Policies for Perishable Commodities}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {131--132}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0347}, doi = {10.1287/MKSC.1070.0347}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Pasternack08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Pasternack08a, author = {Barry Alan Pasternack}, title = {Optimal Pricing and Return Policies for Perishable Commodities}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {133--140}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0336}, doi = {10.1287/MKSC.1070.0336}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Pasternack08a.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/PazgalS08, author = {Amit Pazgal and David Soberman}, title = {Behavior-Based Discrimination: Is It a Winning Play, and If So, When?}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {977--994}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0355}, doi = {10.1287/MKSC.1070.0355}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/PazgalS08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/RangaswamyCEHM08, author = {Arvind Rangaswamy and James J. Cochran and T{\"{u}}lin Erdem and John R. Hauser and Robert J. Meyer}, title = {Editorial - Editor-in-Chief Search Committee Report: The Digital Future Is Now}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {1--3}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0344}, doi = {10.1287/MKSC.1070.0344}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/RangaswamyCEHM08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/RautSLW08, author = {Sumit Raut and Sanjeev Swami and Eunkyu Lee and Charles B. Weinberg}, title = {How Complex Do Movie Channel Contracts Need to Be?}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {627--641}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0315}, doi = {10.1287/MKSC.1070.0315}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/RautSLW08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/RobertsL08, author = {John H. Roberts and Gary L. Lilien}, title = {2006 {ISMS} Practice Prize Competition - Special Section Introduction}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {542--544}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0372}, doi = {10.1287/MKSC.1080.0372}, timestamp = {Tue, 21 Mar 2023 00:00:00 +0100}, biburl = {https://dblp.org/rec/journals/mktsci/RobertsL08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/SchweidelFB08, author = {David A. Schweidel and Peter S. Fader and Eric T. Bradlow}, title = {A Bivariate Timing Model of Customer Acquisition and Retention}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {829--843}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0328}, doi = {10.1287/MKSC.1070.0328}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/SchweidelFB08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ShankarAF08, author = {Venkatesh Shankar and Pablo Azar and Matthew Fuller}, title = {Practice Prize Paper - \emph{BRAN*EQT}: {A} Multicategory Brand Equity Model and Its Application at Allstate}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {567--584}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0320}, doi = {10.1287/MKSC.1070.0320}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ShankarAF08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Shugan08, author = {Steven M. Shugan}, title = {Editorial - Introduction to the Special Classics Issue}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {9--11}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0343}, doi = {10.1287/MKSC.1070.0343}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Shugan08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/ShuganB08, author = {Steven M. Shugan and Eric T. Bradlow}, title = {Editorial - Database Submissions}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {7--8}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0346}, doi = {10.1287/MKSC.1070.0346}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/ShuganB08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Silva-RissoI08, author = {Jorge M. Silva{-}Risso and Irina Ionova}, title = {Practice Prize Winner - {A} Nested Logit Model of Product and Transaction-Type Choice for Planning Automakers' Pricing and Promotions}, journal = {Mark. Sci.}, volume = {27}, number = {4}, pages = {545--566}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0374}, doi = {10.1287/MKSC.1080.0374}, timestamp = {Thu, 18 Nov 2021 00:00:00 +0100}, biburl = {https://dblp.org/rec/journals/mktsci/Silva-RissoI08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/SinghZ08, author = {Vishal Singh and Ting Zhu}, title = {Pricing and Market Concentration in Oligopoly Markets}, journal = {Mark. Sci.}, volume = {27}, number = {6}, pages = {1020--1035}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0357}, doi = {10.1287/MKSC.1070.0357}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/SinghZ08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Staelin08, author = {Richard Staelin}, title = {Commentary - An Industry Equilibrium Analysis of Downstream Vertical Integration: Twenty-Five Years Later}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {111--114}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0340}, doi = {10.1287/MKSC.1070.0340}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Staelin08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Steenburgh08, author = {Thomas J. Steenburgh}, title = {The Invariant Proportion of Substitution Property {(IPS)} of Discrete-Choice Models}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {300--307}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0301}, doi = {10.1287/MKSC.1070.0301}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Steenburgh08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/SyamKH08, author = {Niladri Syam and Partha Krishnamurthy and James D. Hess}, title = {\emph{That's} What {I} Thought {I} Wanted? Miswanting and Regret for a Standard Good in a Mass-Customized World}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {379--397}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0302}, doi = {10.1287/MKSC.1070.0302}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/SyamKH08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Thaler08, author = {Richard H. Thaler}, title = {Commentary - Mental Accounting and Consumer Choice: Anatomy of a Failure}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {12--14}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0348}, doi = {10.1287/MKSC.1070.0348}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Thaler08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Thaler08a, author = {Richard H. Thaler}, title = {Mental Accounting and Consumer Choice}, journal = {Mark. Sci.}, volume = {27}, number = {1}, pages = {15--25}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0330}, doi = {10.1287/MKSC.1070.0330}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Thaler08a.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/VosgerauARR08, author = {Joachim Vosgerau and Erin Anderson and William T. Ross Jr.}, title = {Can Inaccurate Perceptions in Business-to-Business {(B2B)} Relationships Be Beneficial?}, journal = {Mark. Sci.}, volume = {27}, number = {2}, pages = {205--224}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0284}, doi = {10.1287/MKSC.1070.0284}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/VosgerauARR08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Wernerfelt08, author = {Birger Wernerfelt}, title = {Class Pricing}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {755--763}, year = {2008}, url = {https://doi.org/10.1287/mksc.1080.0425}, doi = {10.1287/MKSC.1080.0425}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Wernerfelt08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/Wilbur08, author = {Kenneth C. Wilbur}, title = {A Two-Sided, Empirical Model of Television Advertising and Viewing Markets}, journal = {Mark. Sci.}, volume = {27}, number = {3}, pages = {356--378}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0303}, doi = {10.1287/MKSC.1070.0303}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/Wilbur08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
@article{DBLP:journals/mktsci/YaoM08, author = {Song Yao and Carl F. Mela}, title = {Online Auction Demand}, journal = {Mark. Sci.}, volume = {27}, number = {5}, pages = {861--885}, year = {2008}, url = {https://doi.org/10.1287/mksc.1070.0351}, doi = {10.1287/MKSC.1070.0351}, timestamp = {Thu, 14 May 2020 01:00:00 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/YaoM08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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