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export results for "Advergames and the effects of game-product congruity."
@article{DBLP:journals/chb/Gross10, author = {Michelle L. Gross}, title = {Advergames and the effects of game-product congruity}, journal = {Comput. Hum. Behav.}, volume = {26}, number = {6}, pages = {1259--1265}, year = {2010}, url = {https://doi.org/10.1016/j.chb.2010.03.034}, doi = {10.1016/J.CHB.2010.03.034}, timestamp = {Tue, 18 Feb 2020 00:00:00 +0100}, biburl = {https://dblp.org/rec/journals/chb/Gross10.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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