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Héctor Cuevas-Vargas

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2022
[c6]
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Héctor Cuevas-Vargas, José Luis Camarena, Noé Velázquez-Espinoza:
Sustainability performance as a result of frugal innovation. The moderating effect of firm size. ITQM 2022: 141-148
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Héctor Cuevas-Vargas, María del Rocío Esparza-Durón, Roberto González-Acolt:
Sustainable marketing orientation and sustainability performance of Mexican small firms. The moderating role of firm age. ITQM 2022: 376-383
[c4]
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Héctor Cuevas-Vargas, Rudy Fernández-Escobedo:
How strategic opportunities enhance the tendency to implement Industry 4.0 in Mexican SMEs. A multiple mediation approach. ITQM 2022: 636-643
2021
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Héctor Cuevas-Vargas, Neftalí Parga-Montoya, Rudy Fernández-Escobedo:
The adoption of ICT as an enabler of frugal innovation to achieve customer satisfaction. The mediating effect of frugal innovation. ITQM 2021: 198-206
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Héctor Cuevas-Vargas, Neftalí Parga-Montoya:
How ICT usage affect frugal innovation in Mexican small firms. The mediating role of entrepreneurial orientation. ITQM 2021: 223-230
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Héctor Cuevas-Vargas, Héctor A. Cortés-Palacios, Jeffrey J. Lozano-García:
Impact of capital structure and innovation on firm performance. Direct and indirect effects of capital structure. ITQM 2021: 1082-1089

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