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"A Study on the Customer-Based Brand Equity of Online Retailers."

Name: dblp XML data dump
Creator: Schloss Dagstuhl - Leibniz Center for Informatics
Published: 1993
License: https://creativecommons.org/publicdomain/zero/1.0/
Keywords: dblp, XML, computer science, scholarly publications, metadata

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Dauw-Song Zhu, Min-Jone Kuo (2010)

Dagstuhl

Trier

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DOI: 10.1109/ICIS.2010.128

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-24

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Dauw-Song Zhu, Min-Jone Kuo:
A Study on the Customer-Based Brand Equity of Online Retailers. ACIS-ICIS 2010: 295-300

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last updated on 2023-03-24 00:03 CET by the dblp team

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