"Design of Ubiquitous Referral Marketing: A Business Model and Method."

Kyoung Jun Lee, Jong Chul Lee (2006)

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DOI: 10.1007/11823865_11

access: closed

type: Conference or Workshop Paper

metadata version: 2017-05-23

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Kyoung Jun Lee, Jong Chul Lee:
Design of Ubiquitous Referral Marketing: A Business Model and Method. EC-Web 2006: 102-111

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