"The Value of a Net Promoter Score in Driving a Company's Bottom Line: A ..."

Alexander Ziegler, Thomas Peisl (2020)

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DOI: 10.1007/978-3-030-56441-4_11

access: closed

type: Conference or Workshop Paper

metadata version: 2021-10-14

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Alexander Ziegler, Thomas Peisl:
The Value of a Net Promoter Score in Driving a Company's Bottom Line: A Single-Case Study from IBM Training Services. EuroSPI 2020: 151-161

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