"Understanding the Value of Social Media in the NBA's Digital ..."

Yann Abdourazakou, Xuefei (Nancy) Deng (2019)

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DOI: —

access: open

type: Conference or Workshop Paper

metadata version: 2022-05-04

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Yann Abdourazakou, Xuefei (Nancy) Deng:
Understanding the Value of Social Media in the NBA's Digital Communication: A Fan(s)' Perspective. HICSS 2019: 1-10

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