"Spillover Effect of Consumer Awareness on Third-Party Sellers' Selling ..."

Wen Song, Jianqing Chen, Wenli Li (2017)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2017-12-19

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Wen Song, Jianqing Chen, Wenli Li:
Spillover Effect of Consumer Awareness on Third-Party Sellers' Selling Strategies on Retail Platforms. ICIS 2017

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