"Purchase Intention in Live-Streaming Context - A Self-Presentation ..."

Shih-Wei Chou, Hui-Tzu Min, Chia-Shiang Hsu (2019)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2020-06-10

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Shih-Wei Chou, Hui-Tzu Min, Chia-Shiang Hsu:
Purchase Intention in Live-Streaming Context - A Self-Presentation Perspective. PACIS 2019: 40

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