"Fashion in Live Streaming E-Commerce: The Effects of Visceral and ..."

Shiyu Wang et al. (2023)

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type: Conference or Workshop Paper

metadata version: 2023-07-19

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Shiyu Wang, Yunhui Wang, Junming Liu, Yijun Wang:
Fashion in Live Streaming E-Commerce: The Effects of Visceral and Behavioral Design on Product Sales. PACIS 2023: 205

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