"Social Media Word-of-Mouth in Crisis and Non-Crisis Context: Examining the ..."

Bowen Zheng, Hefu Liu, Robert M. Davison (2018)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2020-01-17

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Bowen Zheng, Hefu Liu, Robert M. Davison:
Social Media Word-of-Mouth in Crisis and Non-Crisis Context: Examining the Halo Effect of Corporate Reputation. PACIS 2018: 229

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