"What Drives Online-to-Offline Commerce: From a Perspective of Consumer."

Yongqing Yang et al. (2016)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2016-11-09

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Yongqing Yang, Yeming Gong, Benhai Yu, Jinlong Zhang, Tingting He:
What Drives Online-to-Offline Commerce: From a Perspective of Consumer. WHICEB 2016: 26

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